LiLach has two decades of event production, planning and promotion experience, where she has honed her craft in the logistics and execution of events of all sizes. Starting in New York City in 2000 Where she developed artist series’ and jazz show formats, she moved onto Tel Aviv, where she partnered with producer Eli Levi to plan and manage hundreds of high volume festivals and events for high profile clients like Pepsi Cola, Tel Aviv Municipality, Sarona and more.  LiLach has also successfully spun off into a private production company, producing festivals, events, pop-ups, private events and fundraisers. Now she’s back in New York and working with the IAC, ready to bring her experience, love of Israel and events to the team.